Just as the NBA Finals tip-off, the league is preparing for a massive shift in its broadcast landscape. According to the Wall Street Journal, the National Basketball Association is on the precipice of a $ 76 billion, 11-year media deal that would give NBC the largest stake ($ 2.5 billion per year for roughly 100 games, half…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Is Netflix In a Slump? Here’s What Its Q2 Earnings Suggest
The Real Convergence Story Is Happening in Local Markets
BusinessDesk and Range Rover bring back the CEO Index