CANNES, France–Havas is the latest of the Big Six holding groups to bet big on AI, announcing plans to invest over $ 400 million in the tech over the next four years as it gears up to split from parent company Vivendi. The end goal is for Havas to float on the stock market, returning to…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake
For Advertisers, Hydration Breaks Were the Star of the World Cup