Hi, Readers! Welcome back to AdExchanger’s Commerce Media Newsletter. This week, we’ll take a dive into the Uber Eats advertising business. Uber has rocketed from no formal ad business two years ago to being on pace to earn more than a billion dollars from advertisers this year. Following the departure of Mark Grether, who spearheaded […]
The post Uber’s Evolution Shows How Retail Media Will Get More Complicated – And Lucrative appeared first on AdExchanger.
More Stories
Magazines heat up for summer readers
Stephen Stock to Join WVUE in New Orleans
Integral Ad Science Goes Big On Social Media As Retail Ad Spend Softens In Q3