As Oracle Advertising winds down–with it, contextual firm Grapeshot and media quality firm Moat–ad verification firms like Integral Ad Science and DoubleVerify are in the best position to scoop up former clients, (neither has said how many inbound leads they’ve had). But marketers, agencies and publishers have grown increasingly suspicious of the traditional ad verification…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Everyone must go Tourism NZ campaign is no 100% Pure… But this might just work
Waka Kotahi tackles drug driving with FCB and MBM
Unbound joins HubSpot for elite client data