Warner Bros. Discovery is taking a final shot at NBA media rights. Top line Earlier this month, The Athletic reported that the NBA had agreed to a media rights deal with NBCU, Amazon and ESPN worth roughly $ 76 billion over 11 years. Now, Warner Bros. Discovery is exercising its matching rights provision to match a…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Citigroup Scales Back DEI Initiatives
Ticker: CBS News Tweaks Format of CBS Evening News
Wednesday, Feb. 19 Evening Cable News Ratings: Jesse Watters Primetime Wins in Adults 25-54