September 21, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Don’t Go Dark On Advertising During Election Season, New Research Suggests

TV and video measurement provider iSpot is fielding a lot of election season concerns from buyers as political ad spend increases in the weeks leading up to the 2024 presidential election.

The post Don’t Go Dark On Advertising During Election Season, New Research Suggests appeared first on AdExchanger.

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