November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Roku Launches Its Own Self-Serve Ad Platform

Roku became the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager, as it’s called, is part of Roku’s bid to reach new CTV buyer demand.

The post Roku Launches Its Own Self-Serve Ad Platform appeared first on AdExchanger.

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