December 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TikTok Search, But It’s Going For Amazon; Can CTV Supply Outpace Demand?

TikTok announced this week that it would allow search advertising to be targeted by keyword. Plus, streaming ad supply now outpaces demand.

The post TikTok Search, But It’s Going For Amazon; Can CTV Supply Outpace Demand? appeared first on AdExchanger.

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