February 8, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Fox Deportes and Telemundo Are Reaching Hispanic Sports Fans

According to the Census, there are more than 60 million Hispanic people in the United States. And out of that number, the NFL has 15.4 million avid Hispanic and Latinx fans in the U.S, per a Nielsen/LiS study. For Super Bowl 59, Fox Deportes and NBCUniversal’s Telemundo are collaborating with the NFL on the simulcast…
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