February 21, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

Publicis Expands LATAM Footprint with Acquisition of BR Media Group

Publicis Groupe has acquired Brazil-based influencer and content agency BR Media for an undisclosed sum. The purchase gives the French holding group a stronger foothold in the Latin American (LATAM) market, which delivered double-digit growth for Publicis Groupe in 2024. Founded in 2012, BR Media Group counts more than 500 brands among its clients, including…
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