For SSPs, What’s In A Name?; A Pillar Of The Community

SSPs aren’t thrilled by TTD characterizing them as “resellers”; Amazon DSP just announced a new partnership to sell Netflix inventory; and pharma brands will be subject to stricter regulations, per the FDA.

The post For SSPs, What’s In A Name?; A Pillar Of The Community appeared first on AdExchanger.

AdExchanger