Arrivals & Departures: Sam Harris joins 81 Media to sharpen strategy and lift performance

AUCKLAND, Today: 81 Media has welcomed Sam Harris as Partner and Head of Technology and Performance, bringing a wealth of experience in data-driven strategy and digital innovation.

Sam joins from Reason, where he led Strategy, driving growth through precision performance and helping brands connect creative ideas with commercial impact. His appointment strengthens 81 Media’s mission to deliver measurable, meaningful results for clients.

Grant Maxwell, Managing Director of 81 Media said, “We’re thrilled to welcome Sam to the team. His ability to combine strategic clarity with media performance is exactly what our clients need right now. He’ll make a real difference to how we help brands grow.”

“We’re thrilled to welcome Sam to the team. His ability to combine strategic clarity with media performance is exactly what our clients need right now.” – Grant Maxwell, Managing Director of 81 Media

In his new role, Sam will lead 81 Media’s performance, digital, and data offering, pushing boundaries in effectiveness, creativity, and measurable results.

“I’m excited to be joining 81 Media at a time when the industry is being reshaped by technology and creativity in equal measure,” said Sam Harris. “The team’s commitment to leading with top quality service and exceptional work is really impressive and something I strongly align with.

“I’m excited to build on this foundation, leveraging technology and innovation to further enhance the service we provide to our clients. The fact that we’re an independent agency makes this even more exciting.”