OpenX’s new API suite provides ad buyers with a more detailed view of the bidstream and, as a result, more accurate targeting.
The post CTV Ad Platform tvScientific Gets Closer To The Bidstream With OpenX’s New API Suite appeared first on AdExchanger.
More Stories
Week of Aug 24 Morning News Ratings: Positive Momentum Recorded by All Morning Shows
Disney Adds to Revamped Marketing Org, Jennifer Creegan to Lead Martech
Together launches Discovery practice