GDP vs. ROI One long-standing concern among investors is that ad-dependent businesses – even the largest ad platforms – are tethered to...
Year: 2026
Manscaped is making its Super Bowl debut with a pregame spot featuring anthropomorphized human hair. Adweek Feed
CloudX – a startup co-founded by the guys who co-founded MoPub and MAX – is using LLMs agents, “intelligent monetization” and...
The AI message in Equinox's campaign is right, but the visual contrast misses the message. Adweek Feed
On stage, IAB CEO railed against AI companies. “Every single company that is training and building these AI tools without...
At IAB ALM, adtech insiders say that a glut of emerging protocols won’t fix the challenges of agent-driven advertising —...
With so many video and digital media channels converging, is there even such a thing as a dedicated TV buyer...
Publicis Groupe is expanding its Working With Cancer initiative with new research and a privacy-first AI coach aimed at better...
Marketers claim they want control over creative production, but the moment a new AI tool hits the scene, they’re suddenly...
AUCKLAND, Today: Hisense has appointed independent full-service agency Bench Media as a key media partner in its integrated ANZ agency...