A Return To Ads For Microsoft?; Ad Pullback Favors Programmatic

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Microsoft Returns?  Microsoft has been in talks to acquire TikTok from its Chinese parent company ByteDance, The New York Times reported Friday. And then those talks were placed on hold after President Trump signalled opposition, The Wall Street Journal reported. Regardless of outcome, the… Continue reading »

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