“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Allison Schiff, senior editor at AdExchanger. It’s part of a series of perspectives from AdExchanger’s editorial team. The ad industry is facing a pair of interrelated existential threats: government regulation and… Continue reading »
The post Why Platform Changes Are A Bigger Deal Than GDPR appeared first on AdExchanger.
More Stories
Reel good yarns with Johnny Barker
Paramount Partners With Mastercard and EDO to Enhance Measurement Transparency
How Streamers Respond To Mounting Pressure From Buyers And Investors