“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Mike Baker, former CEO of dataxu. It would be an understatement to say that the past nine months have had a monumental impact on the way we consume entertainment. One need only point towards… Continue reading »
The post It’s All About Context: Why Ad Dollars Aren’t Following The Viewers Flocking To CTV appeared first on AdExchanger.
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