Ralph Lauren is jumping into the $ 200 billion gaming industry after it dropped a new spot starring Swedish League of Legends gamer Martin Larsson, better known as Rekkles (pronounced “reckless”). Top line Ralph Lauren will partner with G2 Esports, the team that Larsson plays for, outfitting the entire esports team and kicking off a broader…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Isaac’s teams up with FizzyPop to launch major campaign
Thrive announces senior appointments across ANZ
Pinterest Names Jason Fairchild GM Of Programmatic And Affiliate