November 27, 2024

Programmatic

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Things Are Looking Up For WPP; Nielsen Panelists Don Portable People Meters

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Agency Revival “Broad-based recovery” is the term of the week, repeated in quarterly earnings calls by ad giants like Alphabet, Amazon and Facebook, as well as the publicly traded agency holding companies, which capped off unexpectedly strong years with additional growth in Q2Continue reading »

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