This article is sponsored by Connexity. The Google/Facebook/Amazon hegemony isn’t falling anytime soon, but the familiarity of ad offerings and constant swerves in consumer behavior are driving retailers to investigate new tactics. “Google, Facebook and Amazon are obviously still important to digital strategy, but they’re becoming increasingly crowded and challenging,” according to Bob Caputo, EVP,… Continue reading »
The post Three Opportunities For Retailers That Have Maxed Out What They Can Do On The Biggest Platforms appeared first on AdExchanger.
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