An up-and-coming futuristic sport is locking in a blockbuster sponsorship with a technology positioning itself as the currency of the future. The Drone Racing League (DRL) said this week it signed a five-year contract with cryptocurrency platform Algorand that those close to the companies say is worth $ 100 million. The sum makes the deal the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Walmart Adds Search Keyword Exclusions; Hydration Breaks Forever
Why The Arena Group Has, Implausibly, Rebranded Into an AI Company
Droga5’s Cristina Reina to lead LIA’s Non-Traditional Jury