Mobile ad platform AppLovin loves acquiring companies. On Wednesday, AppLovin entered into a definitive agreement to buy MoPub from Twitter for $ 1.05 billion in cash. The move makes a lot of sense. Recently-public company AppLovin has been on a mobile ad tech buying spree, with more than a half-dozen acquisitions under its belt in the… Continue reading »
The post AppLovin Acquires MoPub From Twitter For Just Over $ 1 Billion In Cash appeared first on AdExchanger.
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