Disney Intros Its Own Clean Room; VideoAmp Cleans Up With $275M Round

Squeaky Clean The Disney Advertising Sales group just launched its own data clean room, with assists from the first-party data service providers Snowflake, Habu and InfoSum. It’s no coincidence that earlier this week Snowflake unveiled its Media Data Cloud, a platform to combine first-party data sets for advertising and analytics with Disney and Habu as… Continue reading »

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