November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

iSpot Acquires Tunity To Help Measure Out-Of-Home TV Viewing

People don’t just watch TV sitting on the couch (or, well, lying in bed). Sometimes they go outside. On Thursday, iSpot.tv announced its acquisition of Tunity, an app that helps users watch TVs in public spaces by streaming the audio through a user’s mobile device. This is iSpot’s third deal in 14 months. (iSpot boughtContinue reading »

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