Does the rise of the subscription media model signal the end of ad-supported journalism? Not likely. But big-name news outlets like Bloomberg are finding subscriptions offer a more stable revenue source than advertising, said Bloomberg Chief Digital Officer Julia Beizer. “We owe it to the sustainability of our businesses to come up with multiple revenue… Continue reading »
The post Bloomberg Looks To Subscription Revenue For The Stability That Advertising Can’t Provide appeared first on AdExchanger.
More Stories
Around the World: AI & Christmas, a Temu crackdown and Aussie influencers
Here’s a Short Roundup for This Week
Melanie Spencer a finalist in Campaign’s Agency of the Year Awards