November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Alphabet Revenue Grows 23%, But YouTube Advertising Lags

Google parent company Alphabet posted revenues of $ 68 billion in the first quarter of 2022, $ 54.66 billion of that was in advertising revenue. The earnings report was dented by the company’s YouTube division which missed analysts expectations. That unit was expected to bring in $ 7.51 billion, but instead brought in $ 6.87 billion. Executives on the…
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