Third-party cookies will soon be off the menu. But even if 3P cookies weren’t on Chrome’s chopping block, brands would need a strategy to navigate signal loss online, said Chip Overstreet, CEO of Spiceology, a DTC company that sells spices, rubs, flavoring and condiments primarily online. “Even in a world where third-party cookies exist, there’s… Continue reading »
The post Spiceology Is Using Safari And Firefox As Its Cookieless Test Kitchens appeared first on AdExchanger.
More Stories
Around the World: AI & Christmas, a Temu crackdown and Aussie influencers
Here’s a Short Roundup for This Week
Melanie Spencer a finalist in Campaign’s Agency of the Year Awards