Third-party cookies will soon be off the menu. But even if 3P cookies weren’t on Chrome’s chopping block, brands would need a strategy to navigate signal loss online, said Chip Overstreet, CEO of Spiceology, a DTC company that sells spices, rubs, flavoring and condiments primarily online. “Even in a world where third-party cookies exist, there’s… Continue reading »
The post Spiceology Is Using Safari And Firefox As Its Cookieless Test Kitchens appeared first on AdExchanger.
More Stories
Who Wants 228 Big Macs?
In Paramount’s Upfront Talks, Mergers Are More of a ‘Background Topic’
Ad Blocking, Don’t Call It A Comeback; Reddit’s Reliance On Its Top 10