November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

BuzzFeed Inc. Quietly Shutters Catalyst, Complex Media’s Audience Network

Entertainment publisher BuzzFeed Inc. quietly shuttered Catalyst, the audience network originally launched by Complex Media in March 2020, over the summer, according to three people familiar with the program. The publisher did not respond to a request for comment. The closure reflects a broader effort from BuzzFeed Inc., which acquired Complex Media in December 2021…
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