Hey readers, welcome to the AdExchanger Commerce newsletter. This week, we examine the three big holiday shopping trends this year: markdowns, huge discounts and major sales deals. See what I did there? Seriously, though, many forces are driving down prices this holiday season, and this pricing pressure will have major consequences for ecommerce advertisers. Macro-gloom […]
The post Retail Advertisers Battle Ad Platforms Obsessed With Discounts appeared first on AdExchanger.
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