September 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Who Has The Right To Define The Premium Internet?

So, you found out you’re not a premium publisher. As everyone in digital advertising has heard by now, The Trade Desk recently ranked the top 100 publishers on the open web. The list followed the beta launch of a product called SP500+ (“SP” meaning sellers and publishers), which is a group of about 500 premium […]

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