WNT remains the top-rated broadcast for the 10th year in a row in total viewers. Adweek Feed
Programmatic
2026 is going to be a big year for NBCUniversal. Not only will it play host to the 2026 Winter...
NBCU debuts new ad tools, including enhanced contextual targeting. Adweek Feed
ADWEEK asked creative leaders to name the campaigns that made them jealous in 2025. Adweek Feed
Matt Kalish had long been frustrated by the lack of growth in creator media on channels like Twitch, YouTube, and...
A24 reinvented the movie trailer for Marty Supreme, says Ogilvy's Liz Taylor Adweek Feed
Coca-Cola’s Secret Recipe Clicks, carts and content are all part of the same recipe, Manolo Arroyo, Coca-Cola’s EVP and global...
Elevating Therabody from a Covid darling to category standout. Adweek Feed
How does Amazon strike a balance between AI-driven efficiency in creative production and the risk of commoditization? It’s a question...
New VAB report calls big data + panel "unstable," while Nielsen says the analysis is "seriously flawed." Adweek Feed