When the MRC revoked its seal of approval for Nielsen’s TV ratings in 2021, it spurred a hunt for alternatives....
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Liz Fraser has resigned from her role as Commercial Director at MediaWorks and is departing the company. She will join...
As ChatGPT, Bard and AI-enhanced Bing have rolled out to the public, the question on every marketer's mind has been,...
Embarrassing revelations – and quite a few memorable zingers – have been emanating from the witness stand over the past few weeks...
SINGAPORE: Tuesday: Auckland-based, Brazil-born director Fernando Hart has joined the Electriclime director roster for SE Asia. Hart’s directing experience spans...
Food delivery platform JustEatTakeaway.com is following up its blockbuster campaigns featuring Snoop Dogg and Katy Perry with a new musical...
GWM Australia & New Zealand has launched the new Haval H6 campaign, created by Australian independent advertising agency, The Hallway. The...
It's been a season of disquiet for Target and Bud Light. The retailer and beer brand have seen sales decline...
Welcome, AdExchanger Commerce Media subscribers. Thanks for reading! We recently covered the efforts by the IAB Tech Lab to standardize...
AUCKLAND, Tuesday: Go Media will continue to provide advertising on all Metlink buses, trains, and station platforms, after winning the...