After 25 years leading the company that bears his name, founder Dave Clark is stepping back from the business to...
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Viral Nation’s new measurement offering looks to replace impressions. Adweek Feed
The Kleenex maker is acquiring Kenvue, adding more than 30 health brands including Tylenol and Band-Aid. Adweek Feed
On Monday, Brand Networks announced that Universal Ads would now be buyable through the company’s agentic ad buying platform, Aimy...
Etsy is continuing to position the customizable products shoppers can buy from crafters as a way to give a holiday...
AUCKLAND, Today: Māori Kiwifruit Growers (MKG) have launched their first major campaign in Dubai, teaming up with Zespri and Mr...
ADWEEK looks back on October in TV as the media industry hangs in the balance. Adweek Feed
The Trade Desk is going after Amazon; Facebook creators are going after Meta; and everybody’s going after Warner Bros. Discovery....
AUCKLAND, Today: D3 is putting its own strategy to the test, launching a bold self-promo campaign lighting up billboards across...
Ad Context Protocol (AdCP) is being sold as a magic bullet. But let’s be honest: Your first AdCP project is...