Digital ad tech companies are making their play to control advertising on CTV. But it’s not easy to become a...
Programmatic
Our client is a highly regarded agency group with international affiliation. Located in the heart of Auckland city, with a...
Some 20,000 U.S. stores closed in 2020, and investment bank UBS projected another 80,000 will shutter through 2026. It may...
In collaboration with creative agency R26, smart device manufacturer OPPO has launched a new campaign to shine a light on...
"Enthusiastic caution" may be the most celebratory description for the current state of experiential marketing. Tugging at the imaginations of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Chocka-ad-blocker While everyone is freaking about the phaseout of...
IPG Mediabrands’ performance agency Reprise has been awarded the strategy and creative account for the Australian and New Zealand launch...
For the first time in years, David has a CCO in its flagship Miami office. Rafael Donato, a five-year veteran...
To bring the benefit of MINI’s latest technology to life, Colenso BBDO has created a new campaign – ‘Danger brakes...
The ubiquitous Hotels.com spokesman, Captain Obvious, has already been to the future, where he's sadly lost his hair. Now he's...