StopPress chats to The Trade Desk GM James Bayes about UID2.0, Independent Governance, interoperability, and where we’re at in the...
Programmatic
Foot Locker is trying to bring some of the energy that normally accompanies the National Basketball Association's All-Star Weekend to...
“The Sell Sider” is a column written for the sell side and contains fresh ideas on the digital revolution in...
Special Group has announced the addition of three senior leadership roles to the account service team. Callum Walker has been...
On Wednesday, Google reinforced its stance on how ad targeting should work after it withdraws support for third-party cookies next...
“The Sell Sider” is a column written for the sell side and contains fresh ideas on the digital revolution in media. ...
Social media engagement increased during the pandemic by 61%, and American adults spent about seven more minutes per day on...
TransUnion is partnering with TV measurement and attribution platform Blockgraph so that advertisers can use its identity data to target,...
Virginia Governor Ralph Northam signed a data privacy bill into law on Tuesday. It's the second in the nation meant...
This week, high-end American apparel brand Ralph Lauren launched its first clothing rental service, The Lauren Look, offering clothing items...