Instagram released a set of stickers enabling users to mark Women's History Month in their Stories. The stickers were designed...
Programmatic
We’re more than just a blog!
Our news feeds aggregate industry-wide articles that helps marketers and Ad-ops turn experience into insights that guide in better decision-making and conversion. Programmatic.co.nz aims to be a one-stop place to find news and updates about the RTB eco-system in New Zealand and Australia.
Two significant steps in advanced TV happened Monday – one around advancing dynamic ad insertion (DAI) on linear TV and...
Last week MediaWorks announced the appointment of three new Agency General Managers to its commercial team. Anna Magasiva, Sarah Jones...
This week, Dentsu Media announced it is entering into a new, multiyear partnership with international multiplatform media and entertainment company...
Throughout Black History Month, we partnered with agency owner Derek Walker on a series that highlighted the ideas, perspectives and...
Industry Preview is a special, limited-run audio series featuring interviews with key leaders in marketing, media and technology who share their...
Toyota turned to creators on Pinterest to showcase creative uses for its redesigned 2021 Sienna minivan. Creators adventurer photographer Peter...
Add the term “privacy measurement” to your repertoire. On Monday, consent management platform Sourcepoint launched a tool to help ad...
The National Hockey League is putting Instagram and TikTok on ice. The league dropped the puck Monday on NHL Fan...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hyperlocal Hyperdrive TV advertising was hit hard by the...