By Patrick Shea, Co-Founder, AdDaptive Intelligence Remember the quaint days when simply capturing, sharing and using data was a competitive...
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Auckland Westpac Rescue Helicopter Trust have launched their first digital donation drive in partnership with Topham Guerin. As Kiwis look...
When Jill Hopke, an associate professor of journalism at DePaul University, was researching ads on Twitter during the global climate...
Another mega merger has shaken up the digital media landscape. One day after reports that Vox Media was looking to...
As the summer heats up, a new social campaign from Wendy’s and media agency Together is cooling TikTok users down....
Clubhouse allows users to create Clubs from within its mobile application. Our guide will show you how this is done....
Privacy tech is having its smart-nerdy-girl-removes-her-glasses-and-is-suddenly-sexy moment. Whereas data privacy used to be an afterthought for many marketers, the rise...
AUCKLAND, Tuesday: After over 10 years in Parnell, the Comms Council – now under the guidance of new ceo Simon...
'Tis the season for holiday ads that combine the festive spirit with deeply sentimental narratives. Chevrolet is no exception as...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....