Basis Global Technologies – aka Centro – is angling to join the stampede of OG ad tech companies that hit the public...
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AUCKLAND, Today: After a market review, BCG2 has won the account for CodeHQ. Established in 1993, and until this year known...
Agencies sometimes spend six months or more working on a pitch for a coveted potential client, only for that client...
Squeaky Clean The Disney Advertising Sales group just launched its own data clean room, with assists from the first-party data...
oOh!media has created a special build for alcohol brand Stoneleigh – a fully enclosed lightbox, posing as a mini greenhouse...
For decades, organizations such as the Humane Society of the U.S. and People for the Ethical Treatment of Animals (PETA)...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem... The post Comic: Live From NY, It's Prog IO! appeared...
AUCKLAND, Friday: AUNZ outdoor brand Kathmandu has unveiled its latest summer campaign, developed in conjunction with Special Group NZ. The...
In the run-up to COP26, the United Nations' Climate Change Conference taking place in Glasgow from Oct. 31 to Nov....
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....