A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... The post Comic: A Solitary Streamer appeared first on AdExchanger....
“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written...
Vox Media Chief Revenue Officer Ryan Pauley has dealt with a lot since the pandemic hit two months ago. His...
Not a news flash: Media agencies are under immense pressure. That was true long before the pandemic. But agencies have...
An IAB report on COVID-19’s impact on ad pricing, released Thursday, found that the impact of sell-side CPM declines vary...
This article charts the coronavirus pandemic’s ongoing effect on the digital ad industry – from publishers to vendors, marketers and...
Miffed by Twitter adding fact-checking labels to some of his tweets this week, President Donald Trump signed an executive order...
The B2B marketing discipline, worth some $120 billion in annual spending, is in flux. Brands like Microsoft, John Deere, HP,...
Alphabet's revenue rose 19% YoY to $38.9 billion in Q2.Read the release. Much of that came from Google of course,...
Digitally native companies made nearly $1 billion in commitments during this year’s upfront, making them the biggest advertiser category in...