Liquid I.V., the thirst-quenching brand best known for its flavorful, travel-friendly electrolyte drink powders, will be further amplifying its non-GMO...
acquisition
TransUnion has its eye on the cookieless future with its acquisition of Tru Optik, announced on Thursday. This is the...
Stop The Clock Your daily update on the TikTik saga: Kevin Mayer is out as global CEO after a mere...
Microsoft hasn’t had a rosy history in advertising. The tech giant’s ad business dates back to its failed aQuantive...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TikTok Flip Flop In the latest chapter of the...
Ascential, the company that owns the Cannes Lions festival and MediaLink, just bought a slice of the ad tech ecosystem...
When private equity firm Blackstone announced its plan this week to acquire video-focused mobile ad network Vungle, multiple sources pegged...
Placed has found a new home.Foursquare is buying the location-based measurement company from Snap. Separately, it raised $150 million in...
On the surface, LinkedIn’s plan to acquire cross-device data company Drawbridge may seem like a head scratcher. What does a...
LinkedIn is buying Drawbridge.The acquisition was announced quietly on Tuesday via a mere mention buried in a blog post, and...