In 2017, five industry developments caused the ad tech industry to rethink how auction dynamics and quality controls should work...
Ad Exchange News
Lotame has hired a new CRO as the independent, 10-year-old data management platform seeks to compete in a category increasingly...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Programmatic Pushback The news company Quartz released a memo...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Creative Innovation Snap unveiled a new ad format: sponsored...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Sprechen Sie Data? Germany’s top antitrust enforcer is going...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Time Is Now Bloomberg went live Monday with...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Peltz On Board After winning a November recount, activist...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pandora’s Music Box Pandora now allows nonsubscribers to listen...
Criteo’s stock plummeted nearly 27% midday Thursday, as the ad tech company revised its Q4 business outlook in the wake...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. New Year’s Diet Vendor culling is real, at least...