The United States and United Kingdom are dominating in programmatic innovation, but Germany could be the next big player in...
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Pooja Midha will speak on the future of TV measurement at AdExchanger's upcoming Programmatic IO New York conference on Oct....
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today's column is written by...
“Today’s constantly connected consumers have changed the way they purchase - how they find out about products and services; how...
Google will punish mobile sites that allow intrusive interstitial advertising, but it apparently won’t hold mobile apps to the same...
Advertisers can now easily turn videos into slideshows by uploading them into the slideshow tool, which will automatically select ten...
Mobile advertising tech provider AdMaxim has launched new mobile-first programmatic native advertising platform for marketers, native.ly. The native ad market...
In-Image ads are gaining popularity among publishers over the past couple of years. This has to do with new methodologies...