AUCKLAND, Today: In new research out of The Research Agency, New Zealanders have named Christmas as their favourite holiday –...
Agencies
Programmatic Digital Out of Home (pDOOH) is a hot topic across the advertising industry, and rightly so; there’s a lot...
LONDON, Friday: Bad news for digital ad spending may be good news for old-school advertising agencies, according to The Financial...
If you're an agency professional, take a minute and consider this question: Do you support journalism? "Of course I do,"...
Some ads become synonymous with the music that accompanies them. Apple popularized Anderson .Paak's "'Til It's Over" with a psychedelic-adjacent...
When Kylie Jenner or Bella Hadid creates a sponsored Instagram post with an Herm?s Birkin bag, most of their followers...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A (Pro)cure For What Ails You Agencies and brand...
Interpublic Group (IPG) made a series of senior leadership changes at two of its top agencies, as the holding company...
The Ukrainian creative industry has been hard hit by the country's war with Russia. As the sector looks to rebuild,...
As Adweek's most recently named breakthrough creative and media agencies, Mischief and VaynerMedia, respectively, have quickly built reputations for disrupting...