Minor league baseball team the Worcester Red Sox (nicknamed the WooSox) partnered with Workers Credit Union, virtual and augmented reality...
Augmented
Warner Bros. Pictures is letting people dress up like superheroes in augmented reality to promote the premiere of The Flash...
Pet health and wellness company Better Choice is utilizing augmented reality to promote its line of Halo Elevate dog food....
As part of its Disney100 celebration, Disney launched Wonder of Friendship: The Experience, a pop-up exhibition with interactive areas themed...
Corona Extra is bringing its 30-year-old holiday ad to life in the form of a virtual Christmas tree lot using...
Editor's note: This column is part of a series with Snap on augmented reality. Below, global director of insights and...
Editor's note: Today's column is part of a series with Snap on augmented reality. Below, Kathleen Gambarelli, global head of...
Editor's note: This piece is part of our Columnist Network, which explores the tactical thoughts and actions from Adweek's community...
Whether trying on virtual sunglasses over Instagram or touching up appearances on a Zoom call, people have by and large...
Ikea is turning decluttering into a game with a new augmented reality "escape room" on Snapchat that tasks users with...