Performance marketing achieves immediate but often short-term results, which is the secret to its increasing prominence over the past decade....
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The twin shipping ports of Los Angeles and Long Beach made national news late last year, becoming the poster children...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Eye Of The Iger Former Disney head honcho...
Just a mention of Folgers coffee conjures the saccharine sweetness of its indelible jingle and the gauzy, warm images of...
"Boil 'em, mash 'em, stick 'em in a stew," hobbit Sam says to the monstrous Gollum in the movie The...
Keeping things clean is a good thing, but the need for more sustainable products that work as well as existing...
Sometimes it all boils down to phrasing, and men's health advertising has tussled with this issue in the past. For...
AUCKLAND, Thursday: Previously Unavailable chief James Hurman is to share his perspective on the role of brand in contemporary marketing...
Last week, New York-based 20-somethings banded together on TikTok to share their dating horror stories about a guy named Caleb,...
Jan. 17, 2022 would've marked Betty White's 100th birthday. Even though we lost her on the eve of the new...