Meta globally rolled out Branded Content on Facebook Reels Monday, giving creators the option to apply the Branded Content tag...
Branded
In the lead-up to the FIFA World Cup 2022 taking place in Qatar, digital sports brand Overtime and media company...
Pamela Levine is joining Disney General Entertainment as head of marketing for Disney Branded Television and National Geographic Content. Disney...
With a career spanning over three decades, a quick glance at Colman Domingo's r?sum? reveals he's pretty much done it...
This week, U.K. retailer Argos (purveyor of everything from FitBits to futons) opened the doors to its very own hotel...
To better monetize branded content, the Financial Times is investing more in brand lift measurement. FT is partnering with analytics...
“The Sell Sider” is a column written by the sell side of the digital media community. After this exclusive first...
When the puck drops for the 2022-23 NHL season, players will have branding on their official game-day uniforms for the...
Instagram began the global rollout of branded content ads in its Reels short-form videos Friday. The Facebook-owned photo- and video-sharing...
Attention has never been more expensive for brands to buy, growing by nine-fold over the past 20 years. Meanwhile, ads...