This is sure to be a big year for The Coca-Cola Company, which is gearing up to sponsor huge events...
Brands
Last week, in the waning days of the year, media company Literally Media acquired lifestyle publisher Mel Magazine from Recurrent...
Here's an invitation to controlled chaos: Grab a baseball bat or crowbar and start wailing on an array of small...
This fall, the WNBA wrapped its most-viewed season in 21 years, announced an expansion for the first time since 2008...
It’s no secret that advertising is awfully expensive at this time of year. So in one of his most on-brand...
Women’s sexual wellness brands are still fighting an uphill battle against online censorship, limiting their opportunities for paid advertising and...
As though there wasn't already enough risk for brands advertising on X, formerly Twitter, Elon Musk has now given ad...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Organic Farming TikTok has had the same two...
Social and commerce just go together, like peanut butter and jelly. And Meta, TikTok and Amazon are all vying for...
Sin City might be where large-scale advertising is catching a glimpse of its future, creating spectacle and generating awe to...