Most advertising pros immediately recognize the 2020 mashup from YouTube creator Microsoft Sam called, "Every Covid-19 Commercial is Exactly the...
Brands
When Grace Wells created a TikTok account last April, she was hoping to sharpen her videography skills, keep busy during...
The ecommerce marketplace management startup Whitebox launched an analytics product on Thursday that spans the world of ad tech and...
In 2011, Yum! Brands was struggling to boost slumping sales at Taco Bell. “They had been trying to jolt sales...
It’s well known that good video creative can boost campaign performance. But good video creative is expensive to produce, difficult...
Surf legend Kelly Slater joins Kona Brewing Company for a continuation of the brewer's largest ad campaign, "Dear Mainland." The...
As Pride Month kicks off this year, many brands are again facing well-deserved accusations of "rainbow-washing" and insincerity from the...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is written by Julia Smaldone, senior...
As brands continue to experiment with the marketing and customer service possibilities of lifelike CGI avatars, a startup that specializes...
Dallas Taylor is on a personal mission: a mission to shatter the notion that people must self-identify as "audiophiles" in...