"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
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Viewers tuning into ESPN's Michael Jordan docuseries may have done a double take when the show led straight into what...
Key Insight: Price becomes a bigger factor in the decision-making process during an economic recession. CPG favorites from Campbell's soup...
If it feels as though commercials from the likes of Warby Parker, Casper and Dollar Shave Club are appearing less...
Sarah Hofstetter is a board member at Campbell Soup Company and president at ecommerce analytics company Profitero. She will appear...
Spotify released its second annual Culture Next Trends Report Wednesday, with the aim of providing marketers with key takeaways on...
Move over, fake meat and oat milk--egg substitutes are looking to grab some of the plant-based food spotlight. Though it's...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Key Insights Embrace the moment and learn from it for future challenges. Traits like listening and empathy are vital now....
Snapchat prides itself on its Generation Z-heavy user base, and parent Snap Inc. commissioned two separate studies from Kantar, on...